The business world became more uncertain, complex, and dynamic than ever before. In uncertain times many organizations accepted to fly blind resulting in the fact that most companies are not performing at their full potential. Business Leaders of the 2020s, however, understand that their ability to make effective and fast decisions prevents their organization from being blind to changes in market conditions, customer perceptions, and their business models. Augmented decision-making improves your ability to know exactly where you are going. It becomes a competitive differentiator.